Explainer Video

BestCourse4Me.com commissioned this video to explain their service / value to end users. The website is a giant resource, so the main challenge was choosing the right visual shorthand to get it all across. Eventually we settled on an animated quasi-spider diagram of pictographs - this theme presented many opportunities for improvisation, especially playing with the circles in which the pictographs appeared. I was also responsible for visuals, procuring voice-over and music.

Explainer video

Software:

  • Adobe Creative Suite: After Effects / Premier / Photoshop / Illustrator / Audition / Flash
  • Cinema 4D

Client:

  • BestCourse4Me

 

Keeping in mind audience the volume of info being presented, and an audience of (mostly young) prospective students, we aimed to avoid information overload and condescension. With this is mind I designed the film around a neutral tone achieved by music, sutble use of texture, and camera movement.

DEVELOPMENT WORK

“David approached bestCourse4me with a video proposal to describe the services of our organisation. He delivered exactly what he said he would, telling the story of what we do with clarity and style. He was a pleasure to work with, and I wouldn’t hesitate to recommend David’s services in the future” – Christine Buccella, Director, BestCourse4Me.com

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